Brand & Marketing Strategies for Small and Growing Businesses

Full Press Release Package:

  • Starts at $969

Pro view Writing & Editing

cut the clutter

You can't trick your readers with superfluous information. Don't even try to recycle the same nonessential content over and over and over...and over again (Fluff intended). Eventually, people will see that it's all just fluff, and who has time for that?


Our Pro View Writing and Editing Solutions provide the originality, creativity, and style your written materials deserve. We believe in clear, concise, and consistent messaging throughout every piece of work used to promote your business. Consistency converts to credibility with every word you put into your materials. More often than not, people already know what they’re looking for, and when they find it spelled out neatly in your brochure or website - their search is over. Your customers should feel understood and appreciated; if this is accomplished in your writings – they are more likely to participate every time you reach out.


Before any writing project begins, we carefully listen to your goals and learn about your branding personality. We will develop the most appropriate content and writing style to present your business in the best light. We want your customers to find what they’re looking for in your business, and not only that but find something that rings so true - they can’t help but share it with others. We believe well planned writing can directly impact the growth of your likability and referrals.


All writing and editing services may be bundled and are competitively priced per project, below we list some general guidelines. Contact us today to learn more about the benefits of outsourcing all of your writing activities. We can provide everything you need. Let's get started!

Benefits of working with Shine PR Etc. for your writing needs:
  • Great for smaller organizations that do not have the budget to hire a full-time in-house writer or to provide you with additional strategic input alongside your current in-house copywriting staff.

  • Provides immediate relief for short-term projects or continued flexible contracting for ongoing support as needed.

  • Cost Effective: You don't need to manage our consultants, provide an office, or employee benefits.

  • Access to the best local printing rates and services.

  • Ideal for small businesses, start-ups, new product or service launches, and key projects

  • We'll handle all the little details that your customers will notice and appreciate.

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spotlight ProView
Editing Services


You have your cool website, that hot press release, the tempting new menu, sassy one sheet, or costly ad going out next week, but wait. Does it shine? It’s amazing how many typos and fuzzy images make it out of the gate and get published. Hiring an editor doesn't have to break the bank. We provide thorough editing services for small businesses and self-publishers.


Who do you count on to cross your “t’s” and dot your “i’s” and perhaps even suggest a little shine? This is your work and you should be proud of it, yet even the slightest of inaccuracies can generate distrust in your potential customers. Then again, there are a lot of grammatical allowances for marketing materials, and sometimes over-accuracy can be quite dull and ineffective.


Our goal is to help you increase the marketing value of any piece and make it shine. Whether you just need a bit of editing and markup so that you can revise and improve the work yourself, or come to us for complete copy editing services – you can count on our attention to detail.


Highlights: Complete review and copy editing services. Great for marketing materials, web content, novels, children's books, and any other written works for publication.

We believe in perfection - No Rush Jobs Accepted.

Highlights: Creative, technical, and original writing services. Perfection for marketing materials, web content, and any works for publication.

  • About Page bios
  • Social media posts
  • Website content
  • Articles
  • Press Releases
  • Emails
  • Newsletters
  • Resumes
  • Blogs
  • Videoblogs

*Extra billable research includes: Company background and contact information verification, industry facts, competitor analysis, keyword search, trending topics, relevant articles, links, creating shortened URLs for hyperlinks and anchor text, contributing writer and editor fees, additional revisions and extra time involvement, etc.

All writing services include:

  • Basic SEO for online publications, such as keyword placement, anchor text, hyperlinks, shortened URL's

  • Collaboration with designers, printers, and other project associates

  • Two rounds of editing and revisions

  • Starts at $225/page

  • Does not include graphic design work and extra research time, billed additionally at $75/hour. Most large or fact heavy pieces require additional hours of research*

Typical writing fee examples (does not include additional research or graphic design):

  • Brochure/Flyer/Postcard: $150 per side

  • Business Writing, Bios, Case Studies, Organizational Charts, Resumes: $225 per page

  • Feature Article: $225/page

  • Print Ad: $225

  • Product Descriptions (Catalog, Menu, Wine Tasting, etc.): $75/blurb

  • Web Copy: $225/page

  • Technical & Industrial Writing (User Manuals, Safety Guides, Help and How To Sheets, Training Materials, Company Fact Sheet, White Papers, etc.): $225 per page



Stellar Press Release

We'll take the stress out of your press release and handle everything from start to finish, including: Setup, Content, Launch, and Result Data for the complete management of your professional press release.


  • Research & Writing Services ($375)
    Development and management of a professional press release. Includes up to 2 revisions and 1 hour of basic research and fact checking.Includes: Setup, Content Arrangement, Launch Plans, Draft Versions, and Initial  Distribution List Research & Development.

  • Placement & Management ($225)
    -  Placement and formatting of your press release document into the PRWeb system: attach links, logos, photos, documents, review/add/tag SEO keywords, select relevant industry categories, etc.
    -  Track all data and provide follow-up reporting


  • Distribution Fee ($369 per press release)
    PRWeb's premium package distribution fee
    - SEO enabled/multi-media release
    - Major search engine placement
    - Full industry, regional and national coverage

  • Additional Research or Custom Distribution Lists ($75/hour)
    - For additional media kit mailings, as requested.

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spotlight ProView
Writing Services


Is it time to shine up your written materials? Let’s take a look at what you’ve currently got in stock - figure out what’s working and what’s not. Perhaps you're starting fresh or considering a press release. We’ll work with you every step of the way to ensure that your writing projects and printed materials are a shining success, representing your company's brand personality and communication style. Let’s capture your reader’s attention, help them identify with you and motivate them to action!


free initial consult

customized to address your immediate and long term goals


We would be happy to meet with you and learn more about your business goals, new service, or special event. Media kit and additional price listings available during consult. We work with our clients not only at a boldly competitive price, but wholeheartedly. Most items can be bundled and priced per project. We offer a la carte Services as well as convenient packages to meet your immediate needs and budget.





We're here to help you shine and we thank you for your business.

Copy Editing

  • Grammar, spelling, punctuation, typos

  • Includes 2 rounds of editing (1st edit/author revision/2nd edit)

  • Starts at $.02/word or $5/page (based on average book, 250 words/page). Example: 100 pages or 25,000 words = $500.00

  • Minimum fee: $45 per single paged document or article

  • Minimum fee: $150 per book, any size

Editorial Assessment/Manuscript Evaluation

  • Diagnostic content review for originality, appeal, accuracy, consistency, and effectiveness

  • Includes: character assessment, writing style, voice and dialogue structure, story line believability, image and artwork evaluation, grammar and punctuation overview (no edits)

  • Report with findings and recommendations

  • Starts at $.02/word or $5/page (based on average book, 250 words/page). Example: 100 pages or 25,000 words = $500.00

  • Minimum fee: $45 per single paged document or article

  • Minimum fee: $150 per book, any size

PR & Marketing + Communications + Events + Web & Social Media
Shine PR Etc. © 2014

fine print: All prices subject to change and do NOT include printing fees or any other third-party expense. Legal transfer of ownership rights to any artwork / design / marketing materials / and writing applies only to the finalized 'work product' and deliverables upon completion and final payment. any unselected ‘work product' / drafts / and design material remains the copyright and property of shine pr etc., unless specifically purchased by client. as this is a creative process, turnaround times are approximate only. We will do our best to expedite, but may encounter increased production time as a result of: extra deliverable requests, modifications, complexity of design, etc. We will do our best to inform you of such delays throughout the creative process.

All writing/editing invoice balances due prior to release and distribution.